{"schema_version":"alpha-company-profile-public-v2","slug":"trade-desk-inc","canonical_url":"https://registry.alpha.ac/companies/trade-desk-inc","published_on":"2026-09-13T04:45:36.671502+00:00","last_reviewed_on":"2026-09-13T04:45:36.671502+00:00","identity":{"legal_name":"Trade Desk, Inc.","display_name":"Trade Desk (The)","headline":"The Trade Desk, Inc. is a global technology company that provides a self-service, cloud-based platform.","description":"The Trade Desk, Inc. is a global technology company that provides a self-service, cloud-based platform. This platform enables advertising buyers to efficiently create, manage, and optimize data-driven digital ad campaigns across diverse formats and channels, including display, video, audio, native, and social media, reaching audiences on computers, mobile devices, and connected TVs. In addition to the platform, the company offers various data and value-added services. Their primary clients are a","ten_second_view":"This Company Profile publishes only Alpha's canonical identity and evidence-backed public leadership records. Unavailable fields are not inferred.","legal_form":"Not publicly asserted","incorporation":"NV","headquarters":"US","headquarters_address":{"locality":"Not publicly asserted","region":null,"country":"US"},"operating_presence":["US"],"website":"https://www.thetradedesk.com","cik":"0001671933","logo":"https://cdn.brandfetch.io/thetradedesk.com","logo_source":"brandfetch","profile_mark":{"src":"https://cdn.brandfetch.io/thetradedesk.com","alt":"Trade Desk (The) logo","width":256,"height":256,"source":"brandfetch"}},"entity_status":{"ownership_type":"unknown","listing_status":"listed","label":"Public listing published","explanation":"The canonical public record includes at least one active security listing.","source_id":"alpha-canonical-company-record","reviewed_on":"2026-09-13T04:45:36.671502+00:00"},"security_listings":[{"ticker":"TTD","exchange":"NASDAQ","exchange_display":"NASDAQ","mic":"XNAS","currency":"Unavailable","security_type":"equity","listing_status":"active","is_primary":true,"source_id":"alpha-canonical-company-record"}],"market_data":{"availability":"unavailable","endpoint":null,"source_label":null,"explanation":"Market data is not published in this Company Profile."},"profile_tags":["Canonical identity","Public leadership"],"trust_summary":"Canonical identity published; broader company intelligence is not asserted.","facts":[{"label":"Legal name","value":"Trade Desk, Inc.","source_id":"alpha-canonical-company-record"},{"label":"Country","value":"US","source_id":"alpha-canonical-company-record"},{"label":"Jurisdiction","value":"NV","source_id":"alpha-canonical-company-record"},{"label":"Sector","value":"Technology","source_id":"alpha-canonical-company-record"},{"label":"Industry","value":"Software - Application","source_id":"alpha-canonical-company-record"},{"label":"Official website","value":"https://www.thetradedesk.com","source_id":"alpha-company-website-provenance"}],"operating_model":{"eyebrow":"Operating record","title":"Published operating structure","units":[]},"governance":{"summary":"Only current, confirmed leadership roles with public evidence are included in the canonical projection.","boundary":"Absence of a leadership role, committee, or disclosure is not evidence that it does not exist.","disclosures":[]},"alpha_opinion":{"status":"Not published","label":"No Alpha opinion published","explanation":"This identity record is not an Alpha rating, score, or investment opinion."},"report":{"status":"Not published","label":"No governed report published","explanation":"No governed company report is attached to this profile.","href":null},"actions":[{"label":"Visit official website","href":"https://www.thetradedesk.com","emphasis":"primary"}],"related_records":[],"evidence":[{"id":"alpha-canonical-company-record","label":"Alpha canonical company public projection","href":"/api/public/companies/trade-desk-inc","source_type":"canonical_identity","supports":["Company identity","Published leadership","Entity status boundary"],"status":"published","reviewed_on":"2026-09-13T04:45:36.671502+00:00"},{"id":"alpha-company-website-provenance","label":"Trade Desk, Inc. Form 10-K (filed 2026-02-27)","href":"https://www.sec.gov/Archives/edgar/data/1671933/000167193326000014/ttd-20251231.htm","source_type":"SEC filing","supports":["Official website"],"status":"published","reviewed_on":"2026-08-29T22:30:21Z"}],"permissions":[{"label":"Public retrieval","allowed":true},{"label":"Agent retrieval","allowed":true},{"label":"Redistribution","allowed":false},{"label":"Model training","allowed":false},{"label":"Relationship pathfinding","allowed":false},{"label":"Direct contact","allowed":false}],"limitations":["Only explicitly published canonical company identity and current confirmed public roles are included.","Absence of a board, committee, executive, listing, or claim is not evidence that it does not exist.","Public retrieval does not grant redistribution, model-training, direct-contact, or relationship-pathfinding rights.","This Company Profile is an identity and evidence record, not an Alpha rating."],"trust":{"schema_version":"alpha-profile-trust-v1","verification":{"schema_version":"alpha-verification-states-v1","state":"source_reported","identity_ownership":"unclaimed","assurance_level":null,"claim_state_counts":{"source_reported":19,"corroborated":0,"alpha_verified":0,"disputed":0,"superseded":0},"derivation":"claim_states+identity_ownership","summary":"Published claims are reported by public sources; none is Alpha verified. Profile ownership is unclaimed."},"aggregation":{"schema_version":"alpha-claim-aggregation-v1","published_claim_count":19,"under_review_claim_count":1,"owner_supplied_claim_count":0,"evidence_record_count":5,"distinct_source_count":4,"conflicts":[],"conflict_count":0,"headline_conflict_count":0,"internal_review_conflict_count":0,"contradiction_types":[],"headline_conflict_types":[],"verification":{"schema_version":"alpha-verification-states-v1","state":"source_reported","identity_ownership":"unclaimed","assurance_level":null,"claim_state_counts":{"source_reported":19,"corroborated":0,"alpha_verified":0,"disputed":0,"superseded":0},"derivation":"claim_states+identity_ownership","summary":"Published claims are reported by public sources; none is Alpha verified. Profile ownership is unclaimed."},"coverage":{"schema_version":"alpha-coverage-metric-v1","published_claims":19,"corroborated_claims":0,"sources":5,"distinct_sources":4,"role_claims":0,"last_reviewed_at":"2026-09-13T04:45:36.671502+00:00","observed_at":"2026-09-13T04:45:36.671502+00:00","freshness_days":0}},"rights":{"public_retrieval":"allowed","agent_retrieval":"allowed","redistribution":"not_granted","model_training":"not_granted","commercial_use":"not_specified","relationship_pathfinding":"not_granted","direct_contact":"not_granted"}},"projection":{"schema_version":"alpha-profile-projection-v5","entity":{"kind":"company","slug":"trade-desk-inc","canonical_url":"https://registry.alpha.ac/companies/trade-desk-inc"},"publication":{"published_at":"2026-09-13T04:45:36.671502+00:00","last_reviewed_at":"2026-09-13T04:45:36.671502+00:00","as_of":"2026-09-13T04:45:36.671502+00:00"},"representations":{"html":{"href":"https://registry.alpha.ac/companies/trade-desk-inc","media_type":"text/html"},"json":{"href":"https://registry.alpha.ac/api/public/companies/trade-desk-inc","media_type":"application/json"},"markdown":{"href":"https://registry.alpha.ac/companies/trade-desk-inc.md","media_type":"text/markdown"},"structured_data":{"embedded":true,"media_type":"application/ld+json"},"share_image":null},"permissions":{"public_retrieval":true,"agent_retrieval":true,"redistribution":false,"model_training":false,"relationship_pathfinding":false,"direct_contact":false}},"canonical_profile":{"schema_version":"alpha-company-profile-public-v1","slug":"trade-desk-inc","canonical_url":"https://registry.alpha.ac/companies/trade-desk-inc","as_of":"2026-09-13T04:45:36.671502+00:00","last_reviewed_at":"2026-09-13T04:45:36.671502+00:00","identity":{"legal_name":"Trade Desk, Inc.","display_name":"Trade Desk (The)","description":"The Trade Desk, Inc. is a global technology company that provides a self-service, cloud-based platform. This platform enables advertising buyers to efficiently create, manage, and optimize data-driven digital ad campaigns across diverse formats and channels, including display, video, audio, native, and social media, reaching audiences on computers, mobile devices, and connected TVs. In addition to the platform, the company offers various data and value-added services. Their primary clients are a","jurisdiction":"NV","country":"US","sector":"Technology","industry":"Software - Application","website":"https://www.thetradedesk.com","website_provenance":{"website":"https://www.thetradedesk.com","source_url":"https://www.sec.gov/Archives/edgar/data/1671933/000167193326000014/ttd-20251231.htm","retrieved_at":"2026-08-29T22:30:21Z","schema_version":"alpha-website-provenance-v1","source":"sec_10k_item_1","source_name":"Trade Desk, Inc. Form 10-K (filed 2026-02-27)","excerpt":"our filings without charge through the SEC’s website at www.sec.gov or through our website at http://investors.thetraded","rights":"public_record_sec_filing"},"logo_url":"https://cdn.brandfetch.io/thetradedesk.com","logo_media":null,"status":"active","cik":"0001671933","entity_subtype":null,"legal_entity_status":null},"security_listings":[{"mic":"XNAS","ticker":"TTD","currency":null,"exchange":"NASDAQ","sort_key":0,"valid_to":null,"confidence":0.95,"is_primary":true,"listing_id":"805967da-4cef-418a-a52b-9f2dc1e5c196","source_url":"https://www.sec.gov/files/company_tickers_exchange.json","valid_from":null,"observed_at":"2026-07-11T00:28:32+00:00","source_name":"sec_company_tickers_exchange","source_tier":1,"exchange_name":"NASDAQ","security_type":"equity","listing_status":"active","last_checked_at":"2026-09-02T01:48:40.989053+00:00"}],"market_data":{"availability":"unavailable","endpoint":null,"source_label":null,"explanation":"Market observations are unpublished. Listing identity remains available from the governed source set."},"index_memberships":[],"index_membership_history":[],"index_membership_contract":{"schema_version":"alpha-index-membership-public-v1","as_of_date":"2026-09-13","tracked_universe_complete":false,"permissions":{"public_retrieval":true,"agent_retrieval":false,"redistribution":false,"model_training":false},"limitations":["Only source-backed memberships with an explicit public redistribution basis are returned.","Absence from Alpha tracked indices does not establish absence from every market index.","Provider announcements and effective membership are represented as distinct states.","Alpha AI 100 is not published as a current public index membership."]},"leadership":{"board":[{"person_slug":"jeff-t-green","display_name":"Jay Green","role_category":"director","title":"Chair","committee":null,"is_board_chair":true,"is_independent":false,"start_date":"2009-01-01","end_date":null,"verification_status":"confirmed","confidence":0.85,"evidence":{"document_title":"The Trade Desk DEF 14A 2026-04-09","source_url":"https://www.sec.gov/Archives/edgar/data/1671933/000167193326000034/ttd-20260408.htm","source_type":"sec_proxy","published_at":null,"effective_date":"2026-04-09","last_checked_at":"2026-05-03T01:01:10.712+00:00"},"headshot_url":"https://qzvwmfoixeflcbvpqboy.supabase.co/storage/v1/object/public/director-photos/directors/3e28ab21-a183-4923-963b-cd6e8d0162af.jpg"},{"person_slug":"andrea-l-cunningham","display_name":"Andrea L. Cunningham","role_category":"director","title":"Independent Director","committee":null,"is_board_chair":false,"is_independent":true,"start_date":"2022-01-01","end_date":null,"verification_status":"confirmed","confidence":0.85,"evidence":{"document_title":"The Trade Desk DEF 14A 2026-04-09","source_url":"https://www.sec.gov/Archives/edgar/data/1671933/000167193326000034/ttd-20260408.htm","source_type":"sec_proxy","published_at":null,"effective_date":"2026-04-09","last_checked_at":"2026-05-03T01:01:10.712+00:00"},"headshot_url":null},{"person_slug":"andrew-vollero-2","display_name":"Andrew Vollero","role_category":"director","title":"Independent Director","committee":null,"is_board_chair":false,"is_independent":true,"start_date":"2026-01-01","end_date":null,"verification_status":"confirmed","confidence":0.85,"evidence":{"document_title":"The Trade Desk DEF 14A 2026-04-09","source_url":"https://www.sec.gov/Archives/edgar/data/1671933/000167193326000034/ttd-20260408.htm","source_type":"sec_proxy","published_at":null,"effective_date":"2026-04-09","last_checked_at":"2026-05-03T01:01:10.712+00:00"},"headshot_url":null},{"person_slug":"omar-tawakol-2","display_name":"Omar Tawakol","role_category":"director","title":"Independent Director","committee":null,"is_board_chair":false,"is_independent":true,"start_date":"2025-01-01","end_date":null,"verification_status":"confirmed","confidence":0.85,"evidence":{"document_title":"The Trade Desk DEF 14A 2026-04-09","source_url":"https://www.sec.gov/Archives/edgar/data/1671933/000167193326000034/ttd-20260408.htm","source_type":"sec_proxy","published_at":null,"effective_date":"2026-04-09","last_checked_at":"2026-05-03T01:01:10.712+00:00"},"headshot_url":null},{"person_slug":"samantha-jacobson-ttd","display_name":"Samantha Jacobson","role_category":"director","title":"Director","committee":null,"is_board_chair":false,"is_independent":false,"start_date":"2024-01-01","end_date":null,"verification_status":"confirmed","confidence":0.85,"evidence":{"document_title":"The Trade Desk DEF 14A 2026-04-09","source_url":"https://www.sec.gov/Archives/edgar/data/1671933/000167193326000034/ttd-20260408.htm","source_type":"sec_proxy","published_at":null,"effective_date":"2026-04-09","last_checked_at":"2026-05-03T01:01:10.712+00:00"},"headshot_url":null}],"executives":[{"person_slug":"jeff-t-green","display_name":"Jay Green","role_category":"executive","title":"President and Chief Executive Officer, Chairman","committee":null,"is_board_chair":false,"is_independent":null,"start_date":"2026-04-09","end_date":null,"verification_status":"confirmed","confidence":0.94,"evidence":{"document_title":"TTD DEF 14A executive officers","source_url":"https://www.sec.gov/Archives/edgar/data/1671933/000167193326000034/ttd-20260408.htm","source_type":"sec_filing","published_at":"2026-04-09T00:00:00+00:00","effective_date":"2026-04-09","last_checked_at":"2026-05-08T06:21:49.436411+00:00"},"headshot_url":"https://qzvwmfoixeflcbvpqboy.supabase.co/storage/v1/object/public/director-photos/directors/3e28ab21-a183-4923-963b-cd6e8d0162af.jpg"},{"person_slug":"jay-r-grant-ttd","display_name":"Jay R. Grant","role_category":"executive","title":"Chief Legal Officer","committee":null,"is_board_chair":false,"is_independent":null,"start_date":"2026-04-09","end_date":null,"verification_status":"confirmed","confidence":0.94,"evidence":{"document_title":"TTD DEF 14A executive officers","source_url":"https://www.sec.gov/Archives/edgar/data/1671933/000167193326000034/ttd-20260408.htm","source_type":"sec_filing","published_at":"2026-04-09T00:00:00+00:00","effective_date":"2026-04-09","last_checked_at":"2026-05-08T06:21:50.427768+00:00"},"headshot_url":null},{"person_slug":"laura-schenkein-ttd","display_name":"Laura Schenkein","role_category":"executive","title":"Chief Financial Officer","committee":null,"is_board_chair":false,"is_independent":null,"start_date":null,"end_date":null,"verification_status":"confirmed","confidence":0.94,"evidence":{"document_title":"TTD executive roster source","source_url":null,"source_type":"sec_filing","published_at":null,"effective_date":"2026-05-03","last_checked_at":"2026-05-03T15:43:30.635725+00:00"},"headshot_url":null},{"person_slug":"samantha-jacobson-ttd","display_name":"Samantha Jacobson","role_category":"executive","title":"Chief Strategy Officer, Director","committee":null,"is_board_chair":false,"is_independent":null,"start_date":"2026-04-09","end_date":null,"verification_status":"confirmed","confidence":0.94,"evidence":{"document_title":"TTD DEF 14A executive officers","source_url":"https://www.sec.gov/Archives/edgar/data/1671933/000167193326000034/ttd-20260408.htm","source_type":"sec_filing","published_at":"2026-04-09T00:00:00+00:00","effective_date":"2026-04-09","last_checked_at":"2026-05-08T06:21:50.874465+00:00"},"headshot_url":null},{"person_slug":"tahnil-davis","display_name":"Tahnil Davis","role_category":"executive","title":"Interim Chief Financial Officer, Chief Accounting Officer","committee":null,"is_board_chair":false,"is_independent":null,"start_date":"2026-04-09","end_date":null,"verification_status":"confirmed","confidence":0.94,"evidence":{"document_title":"TTD DEF 14A executive officers","source_url":"https://www.sec.gov/Archives/edgar/data/1671933/000167193326000034/ttd-20260408.htm","source_type":"sec_filing","published_at":"2026-04-09T00:00:00+00:00","effective_date":"2026-04-09","last_checked_at":"2026-05-08T06:21:49.960279+00:00"},"headshot_url":null},{"person_slug":"vivek-kundra","display_name":"Vivek Kundra","role_category":"executive","title":"Chief Operating Officer","committee":null,"is_board_chair":false,"is_independent":null,"start_date":"2026-04-09","end_date":null,"verification_status":"confirmed","confidence":0.94,"evidence":{"document_title":"TTD DEF 14A executive officers","source_url":"https://www.sec.gov/Archives/edgar/data/1671933/000167193326000034/ttd-20260408.htm","source_type":"sec_filing","published_at":"2026-04-09T00:00:00+00:00","effective_date":"2026-04-09","last_checked_at":"2026-05-08T06:21:51.421515+00:00"},"headshot_url":null}],"coverage":{"schema_version":"alpha-leadership-coverage-v1","board_roster_scope":"def_14a_current_directors","executive_roster_scope":"disclosed_officers_only","neo_set_status":"NOT_ASSERTED","board_roster_complete":false,"neo_set_complete":false,"notes":["Empty executives is NOT_ASSERTED, not a complete named-executive-officer set.","Form 4 occupancy is not a DEF 14A board.","Unconfirmed current sec_proxy DEF 14A directors may project. Confirmed is not required.","Unconfirmed current executives with first-party issuer evidence (source_url + effective date) may project.","Company-page directors do not require people.public_profile_enabled.","Completeness compares the latest first-party roster with the public projection; a source older than 180 days is STALE.","Do not remap HONA to HON 0000773840. Do not merge XOM 0000034088 with 0002115436.","Person match is projection-only. Name-only Person merges are forbidden."],"completeness":{"reasons":["NO_LEADERSHIP_SOURCE"],"board_completeness":"NOT_REVIEWED","completeness_schema":"alpha-leadership-completeness-v1","executive_team_completeness":"NOT_REVIEWED"},"parser_bleed_excluded":true,"former_titles_excluded":true,"identity_merge_forbidden":true,"form4_occupancy_is_not_board":true}},"permissions":{"classification":"open_public_projection","public_retrieval":true,"agent_retrieval":true,"redistribution":false,"model_training":false,"relationship_pathfinding":false,"direct_contact":false},"limitations":["Only explicitly published canonical company identity and current confirmed public roles are included.","Absence of a board, committee, executive, listing, or claim is not evidence that it does not exist.","Public retrieval does not grant redistribution, model-training, direct-contact, or relationship-pathfinding rights.","This Company Profile is an identity and evidence record, not an Alpha rating."],"structured_data":{"@context":["https://schema.org",{"alpha":"https://alpha.ac/ns/","indexMembership":"alpha:indexMembership","indexProvider":"alpha:indexProvider","indexMembershipStatus":"alpha:indexMembershipStatus","indexEffectiveDate":"alpha:indexEffectiveDate","indexAnnouncementDate":"alpha:indexAnnouncementDate","indexRemovalDate":"alpha:indexRemovalDate","lastVerifiedAt":"alpha:lastVerifiedAt","verificationStatus":"alpha:verificationStatus","evidence":"alpha:evidence"}],"@type":"ProfilePage","@id":"https://registry.alpha.ac/companies/trade-desk-inc#profile","url":"https://registry.alpha.ac/companies/trade-desk-inc","dateModified":"2026-09-13T04:45:36.671502+00:00","mainEntity":{"@type":"Organization","@id":"https://registry.alpha.ac/companies/trade-desk-inc#organization","legalName":"Trade Desk, Inc.","name":"Trade Desk (The)","description":"The Trade Desk, Inc. is a global technology company that provides a self-service, cloud-based platform. This platform enables advertising buyers to efficiently create, manage, and optimize data-driven digital ad campaigns across diverse formats and channels, including display, video, audio, native, and social media, reaching audiences on computers, mobile devices, and connected TVs. In addition to the platform, the company offers various data and value-added services. Their primary clients are a","url":"https://registry.alpha.ac/companies/trade-desk-inc","sameAs":["https://www.thetradedesk.com"],"logo":"https://cdn.brandfetch.io/thetradedesk.com","addressCountry":"US","indexMembership":[{"@type":"alpha:IndexMembership","@id":"https://api.alpha.ac/v1/index-memberships/32c7d86d-957f-4a06-a410-027eb4822e26","name":"S&P 500","indexProvider":"S&P Dow Jones Indices","indexMembershipStatus":"current","indexEffectiveDate":"2025-07-18","lastVerifiedAt":"2026-09-02T01:46:54.035948+00:00","verificationStatus":"inferred","evidence":"https://www.slickcharts.com/sp500","additionalProperty":[{"@type":"PropertyValue","name":"index_id","value":"alpha:index:sp-500"},{"@type":"PropertyValue","name":"security_id","value":"alpha:security:d918d868e0fb3b49407deefd4d531b3a"},{"@type":"PropertyValue","name":"listing_id","value":"0b284dc6-697d-4871-8261-982674ef248a"},{"@type":"PropertyValue","name":"ticker","value":"TTD"},{"@type":"PropertyValue","name":"exchange","value":"NASDAQ"},{"@type":"PropertyValue","name":"MIC","value":"XNAS"}]}],"member":[{"@type":"OrganizationRole","roleName":"Chair","startDate":"2009-01-01","member":{"@type":"Person","name":"Jay Green","url":"https://registry.alpha.ac/people/jeff-t-green"}},{"@type":"OrganizationRole","roleName":"Independent Director","startDate":"2022-01-01","member":{"@type":"Person","name":"Andrea L. Cunningham","url":"https://registry.alpha.ac/people/andrea-l-cunningham"}},{"@type":"OrganizationRole","roleName":"Independent Director","startDate":"2026-01-01","member":{"@type":"Person","name":"Andrew Vollero","url":"https://registry.alpha.ac/people/andrew-vollero-2"}},{"@type":"OrganizationRole","roleName":"Independent Director","startDate":"2025-01-01","member":{"@type":"Person","name":"Omar Tawakol","url":"https://registry.alpha.ac/people/omar-tawakol-2"}},{"@type":"OrganizationRole","roleName":"Director","startDate":"2024-01-01","member":{"@type":"Person","name":"Samantha Jacobson","url":"https://registry.alpha.ac/people/samantha-jacobson-ttd"}},{"@type":"OrganizationRole","roleName":"President and Chief Executive Officer, Chairman","startDate":"2026-04-09","member":{"@type":"Person","name":"Jay Green","url":"https://registry.alpha.ac/people/jeff-t-green"}},{"@type":"OrganizationRole","roleName":"Chief Legal Officer","startDate":"2026-04-09","member":{"@type":"Person","name":"Jay R. Grant","url":"https://registry.alpha.ac/people/jay-r-grant-ttd"}},{"@type":"OrganizationRole","roleName":"Chief Financial Officer","member":{"@type":"Person","name":"Laura Schenkein","url":"https://registry.alpha.ac/people/laura-schenkein-ttd"}},{"@type":"OrganizationRole","roleName":"Chief Strategy Officer, Director","startDate":"2026-04-09","member":{"@type":"Person","name":"Samantha Jacobson","url":"https://registry.alpha.ac/people/samantha-jacobson-ttd"}},{"@type":"OrganizationRole","roleName":"Interim Chief Financial Officer, Chief Accounting Officer","startDate":"2026-04-09","member":{"@type":"Person","name":"Tahnil Davis","url":"https://registry.alpha.ac/people/tahnil-davis"}},{"@type":"OrganizationRole","roleName":"Chief Operating Officer","startDate":"2026-04-09","member":{"@type":"Person","name":"Vivek Kundra","url":"https://registry.alpha.ac/people/vivek-kundra"}}]},"mainEntityOfPage":"https://registry.alpha.ac/companies/trade-desk-inc"}},"canonical_source":"aegis_canonical"}